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Cawky's Fine Food & Seasonings

Cawky's is a small brand based in Manchester, that creates shaker tubs and sachets of seasonings to add multi-dimensional flavour to your food with a flick of the wrist. From vegan Smoky "Bacon", "Nacho Cheese" and "Onion and Sour Cream" seasoning to at-home southern style Crumbs! for that healthier KFC fix, Cawky's brings different cuisines into the home with easy shakers and sachets. Martin, the founder of Cawky's, already had a logo and a product that focused on bringing low calorie, yet full flavours to the plate with ease - he approached me with a need for a brand identity and labels for his packaging.

Snapshot

His main requests were to keep it as colourful and vibrant as the flavours he was producing but also contemporary - with tailor-made emojis for a youthful appeal.

 

Combining a clean look with the messy splats, inspired by having fun with cooking, I was able to find a balance that represented the exciting yet simple feel that Martin wanted for Cawky's.

Cawky's Shakers

Shaker packaging close-up

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Shaker design close-ups

Cawky's Shakers label designs

Brand Pattern (basic version)

Cawky's illustrative pattern

Cawky's Crumbs Packaging

Cawky's Crumbs packaging design

Branding Proposal

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